Archive for the ‘Mark Seigfreid: Business Approaches’ Category

What’s in a name?

by Mark Seigfreid | Monday, April 5th, 2010
Mark Seigfreid

Your Domain Name is More Important Than You Think.

A domain name is the unique label that defines who you are and what you do – even before someone sees your website. Your domain name is the very first thing a potential customer knows about your web site, and sometimes the first thing they know about your company. Your domain name is also your first means of communicating where your business can be found on the world wide web. Describing…

Diversify or Die

by Mark Seigfreid | Wednesday, August 19th, 2009
Mark Seigfreid

In these challenging economic times one mantra rings true and has proven itself over and over….Diversify or Die! Now is the time to hedge your bets and diversify your business strategy portfolio in order to survive for the years to come.  Many businesses have done this in tough times and have come out ahead because of it.

A prime example is the technology industry which has seen plenty of ups and downs over the past 20 – 30 years.

In…

Make Multi-Media Count

by Mark Seigfreid | Friday, June 5th, 2009
Mark Seigfreid

Video/FLASH

“They” say a picture is worth a thousand words. While this has always been true, it’s relevant now because photography, and more importantly, video have found a new and expanding home on the Internet and even your increasingly irreplaceable mobile devices.

Personally, I have always felt the World Wide Web would never be all it could be until you could not only read it, but watch it too. Well it’s happening, and it is happening fast! It seems like…