Are We Leading or Following?

by Joe Lieberman | August 16th, 2010
Joe Lieberman

Business-to-Business Blogging and Facebooking and Tweeting and Linking, oh my! Who really has time for that, particularly if you were busy before these inventions?

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Coding Friendlier

by paul@spidertel.com | June 21st, 2010

Programmers are a cryptic bunch, at times looking to solve a major problem as quickly as possible, and other times striving to create an elegant solution to the current project’s needs. One common element that should always prevail with programming in a team environment is the understanding that someone else will eventually work on your source code.

Keep it Neat

Just like your cubicle or desk area being neat encourages you to be organized psychologically, your source code should be…

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Go Ahead, Change That Channel!

by Joe Lieberman | June 14th, 2010
Joe Lieberman

Marketing to your audience has and always will be about the message, not the channel or the medium. Time was when the internet and the world wide web were an overly revered medium and channel that some companies decided to move to almost entirely.

Take Lands End, for example, who in the mid-90′s decided to abandon their almost ubiquitous direct mail catalog channel entirely for the web. Their thought presumably was that their market was already on the web and…

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Ahhh – The Sky is Falling – Well, not really

by Alex Bach | May 10th, 2010
Alex Bach

The buzz about “Caffeine” started around September of last year. According to a Google senior member Google’s “Caffeine” algorithm update is 80% rolled out as of April 23rd. Let the panic begin.

The fact is that Google implements hundreds of algorithm changes every year. Even in light of this there is always a lot of whoop-la over Google Algorithm changes, and “Caffeine” is no different. SEO’s and agencies are up in arms trying to determine and mitigate the effects of…

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